Uncategorized Archives · Remote Admin Services

Newsletters – 101

Claire E-Marketing, Newsletter, Uncategorized May 8, 2020May 8, 2020e-marketing, newsletters 0 Comment

This month I am talking about newsletters and general e-marketing. What with everything going on in the world at the moment, being online and utilising e-marketing is the way forward and a sure-fire way to keep you and your business top of mind.

I think over the last few months we have all seen business moving more online and finding ways to keep in touch with their clients and potential clients, but there is still an air of caution for some business owners when it comes to sending out emails and newsletters to their lists.

I have been amazed at how many businesses have embraced online and found a way to carry on working whilst moving their face to face business to online, and watching how successful they have been.

During the month I will be talking to you about the following:

What are newsletters and why are they important to your business

List-building, how and why

Combining blogs with your newsletters

Sign-up and incentives

This week over on my Facebook Page HERE I have been talking about what is a newsletter, why they are so important to our businesses as well as the difference between a blog and a newsletter, as I have had chats with clients asking why they need to both or is one better than the other.

You can read them either by visiting my page or clicking the post links above.

Do you send out any newsletters? have you a planned schedule for them or do you send them out on high days and holidays?

Once you have got yourself into that routine it becomes easier, I think a lot of people struggle with content, I will be covering ideas on brainstorming for content later in the month.

Is there anything that holds you back?

I have created this template to show you how I set my newsletter template up, I created my template many years ago before MailChimp carried out a large update on their platform.

I have found having images dotted throughout your newsletter breaks up the text and removes the impression of ou talking AT your crowd. If you do not have this template in MailChimp you can add in single images to break up the text.

You can download your copy HERE

Habits can be broken!

Claire Outsourcing, Uncategorized, Work life balance January 11, 2018January 17, 2018Be Kind to yourself, Outsourcing, Virtual Assistant 0 Comment

Happy New Year to you all

I was going to start 2018 with a blog about being kind to yourself and going easy through the month of January, but I have done that in December, and reiterated it on my Facebook page, so I thought this week I would focus on shifting those habits, you know the ones that are keeping you stuck!

We all have them, and research shows we can break habits within 28 days, so if you are thinking of putting any resolutions in place remember to be patient as behavioural and habit changes take time.

Let’s look at those things that can stop you in your tracks and keep you stuck:

Procrastination

This is a biggie and one that hits everyone at some point in the day, yes, I said day, I would be very surprised and would want to work with the person who never gets hit by this. But instead of beating yourself up over getting hit by procrastination, embrace it and look at it with a different view, look at what you are doing that is blocking you, is the task you are doing too big for the time you have? Is the task too complicated and you just haven’t a clue on how to progress or even start it?

Once you have figured out the why, the how is so much easier, its like drilling down when you search the Internet, can’t, won’t and don’t, won’t give you the answers, you have to be more specific and it’s the same when looking at the tasks that are keeping you stuck.

Tools

You can spend an age searching for the right tools for the job, keep this simple! Pick the tools you need to get by on a day to day basis, aim for the free versions, you’ll find most free versions will be enough to get you started, to be honest, 90% of my daily tools are on the free version and have been using them for the best part of 4 years. Trello, Canva, Dropbox, most scheduling tools have decent free versions.

Distractions

There are 100s of distractions during your working day, most invade your space without you paying any attention, email, social media, phone, visitors, chores, you name it they are there in abundance, and they may not take up tons of your time, but together they can really eat into your productivity and time.

A couple of tips to get past those distractions:

Check your personal social media before you sit at your desk, maybe over breakfast or your morning coffee, this eliminates the need to check it when you log on
Log straight onto your business page, and turn off notifications
Only check your email twice a day and keep the actual program closed, this avoids over checking
If you get notifications on your phone put your phone out of sight or even on Do Not Disturb. If you can turn the notifications off.
Be firm with visitors, this took a long time for me as people would see my car on my drive and POP in for a coffee and a natter as I was home, of course, I’m home, my business is home-based, but nearly 4yrs into my business and I have this one under control, that is mainly due to having my office at the end of my garden, I don’t hear my doorbell
Chores! Now this one I did struggle with and sometimes still do, before heading out to my office I tend to fly around my house and do a quick tidy up after my children set the clothes bomb off, but I limit that to a certain amount of time then off to work I go, it’s finding that balance to make you feel like you have done some bits but also taking your business seriously.

Changeable

The things I have mentioned are the common ones that I have heard from my clients, these are the things that suck up their time, and make them feel stuck, but these are the things they can change. The small tweaks can make the biggest differences.

This Year

If this year is the year for you to change what you do with your time, and try to gain control of hours, and outsourcing is on your list, then do get in touch, I am so excited to be able to carry on supporting my current clients and taking on new clients, supporting them and their amazing businesses.

Getting the most out of your day

Claire Benefit, Blogging, Logging Off, New boundaries, Office Hours, Outside your comfort zone, Push yourself, Social media, Uncategorized, Virtual help, Work life balance, Working hours April 26, 2017April 26, 2017Be Kind to yourself, blogging, Boss your business, Business Owner, Distractions, Help, home office, Lack of knowledge, Office hours, Outsourcing, Overworked, Productivity, Self Discipline, Small Business, Time Management, Virtual Assistant, Work Life Balance, Working Hours 1 Comment

Being a business owner is great, I love it, it is so rewarding, I work around my little family, get to do the school engagements, homework and make memories with them.

So, hands up all those that have fun trying to fit everything into their working day! Yep ME, I sometimes open my diary on Monday and think ‘What the heck’ and I can feel myself going into overdrive, but we need to remember we are human! We can only do what we can with the time we have.

National Stationery Week (honest)

I have found some useful hacks to get me through those hectic weeks. See I am a tech loving gal, but I do adore my stationary, a little apt as its National Stationary week this week, (it really is a thing check it out HERE), I do love writing things down, and trust me I have written down notes, keywords for this blog that you are reading now, before I drafted it and posted it to my website. No matter how much I try to move everything to electronic, my inner child just loves going into a stationary shop and buying lush books, pens and other amazing bits and bobs for my desk.

So here are a few hacks that I use to stay in control and get the most out of my work day:

I plan my week on Friday before, or latest on Sunday
Block out any long-standing commitments, I have 2 of these in my working week, and they are blocked out on my electronic diary and my desk diary every week, so I know that Tuesday 9.30-11.00 and Thursday 9.30-11.30 each week are blocked out regardless, I know I cannot book anything in during those times. So I work my other tasks around those times. I also know that I have the school run to do so that is blocked out.
Highlight ‘DFT’ Distraction Free Time, this is the time when all pings, dings and notifications are banished, use this time for when you NEED to have your head down with NO distractions, so turn off your phone, don’t open certain apps and programs. Imagine you are heading into a cave lol – I wrote about it HERE in a previous blog.
Colour coding, for me each of my clients has a colour code, this way it’s easy to see in my diary, who is blocked in where and when, but equally my business has a colour too, and I make sure that I give myself equal time to market and promote my business, as well as my own admin/finances etc.
Use systems to optimise your productivity, I use Trello and Canva, both are incredible in their own right, Trello is my go to program that holds all my social media content past and future, ideas, helpful information like Hashtags, advertising rules for Facebook groups etc, and Canva helps me create amazing images and Memes in a heartbeat.
Find tools that will aid you in progressing your business but not suck up all your time. Social Media alone is one of the biggest time suckers out there, we have all been there, nip on for 2 mins and bang 1hr gone, so use tools like Hootsuite etc to schedule in your daily/weekly posts, I do this every Friday for my content and my clients work, that way I don’t have to worry about it each day, and I haven’t lost stupid amounts of time on social media
Timer, I work with a timer, not only for my client work but for me too, I have noticed that as soon as I click on that go button, my procrastination waivers a little and find I am more productive knowing my timer is going. Before I used this I would happily waste time on what I thought was useful but turns out I was unproductive to my business.
Visible clock, again I have mentioned this before, you need to have a visible clock in your office, you need to be aware of the time you have left on that particular day, and if a task is taking too long, then schedule it for first thing the following day, give yourself a break from it. I have noticed since having a clock in my office I am more aware of my day, crazy I know but for me, it has really worked.
Set an alarm, remember you are not a 24/7 business, you have to eat, sleep, relax and do things you enjoy, you need to remember those office hours, if you do not have office/working hours in place, I urge you to set some this week. And make sure you stick to it. Can you imagine being in your old employed job and your boss tells you that you never log off!!!

These are just a few small hacks I have found very useful to my business, I hope they help you if you have any of your own do share them with us.

Get in touch

If it is becoming apparent that you are struggling to stay on top of your day to day tasks, and you are finding you are having less time to do those things that pull in the money, then why not get in touch, would love to have a chat and see if I can help you. You can connect here

Chat soon,

Learning something new………

Claire Benefit, Learn, New boundaries, New skill, Outside your comfort zone, Push yourself, Social media, Uncategorized, Virtual help, Work life balance December 15, 2016February 27, 2017Back to school, Boss your business, Business Owner, focus, Help, Lack of knowledge, Learn something new, Small Buisness, Small Business Owner, Time Management, VA, Work Life Balance 0 Comment

Remember the days of employment, when HR would send you an email saying something like:

Dear Claire, Here at XYZ Ltd, we like to keep on top of the latest trends to grow our business, with this in mind HR and your Line Manager Mrs Blog feel that you would benefit greatly by attending the 2-day intensive course.

Do you remember getting those through, and how the thought just filled you with sheer boredom! I remember them well, and for me, it was things that I had no major interest in but it was to the benefit of the company more so than me.

On the week running up to this 2-day course you would have to cram all your workload into a couple of days to cover you being out of the office, and then off you trot to this course that was always miles away, participate in the breakout sessions, lunch with random’s and stuck travelling home again to have to do it all again tomorrow.

I know I paint a dismal picture but some of those offsite training days for me were a nightmare, we always had a tonne of work on and they always fell at the wrong times. But it was always something extra to put on your C.V. 🙂

Why is it different now?

So you are sitting there wondering why the heck have I titled this ‘Learning something new’ well you see this time you are learning to benefit YOU and YOUR business, I know it sounds selfish and probably ungrateful that any of my employers paid out money for me to attend these training courses, but learning something new now as a business owner, is something that interests you, and let’s face it, if you have to sit there and learn at least learn something that you want to learn.

I vowed to myself this year that I was going to learn a new skill or perfect an old skill each year, or if I am lucky maybe 2 new skills, this will not only benefit me but my clients too, I have since started my own business gained experience in many new fields, ones that I had no clue on as previously I would have had a department to call to sort the problem out.

So ask yourself a question, if you could learn a new skill or perfect an old skill for your business this year what would it be?

For me, I want to get to grips with basic photo/video editing, I have started to incorporate video marketing into my business as I feel this will help me get a step up in the small business world, as we as humans are so visual, we like to see or watch something over reading 80 pages of the same content, it’s just how we are.

Tell me in the comments box below what would you like to learn this year?

Don’t forget if you are struggling with your admin, or have tasks that you really just don’t want to do, why not contact me and see if I can help you. You never know we could plan your future success together.

Also, why not sign up for my downloadable freebie, ‘Top tips for delegating to your Virtual Assistant’ a quick guide of an easy way to let go of some of your precious work.

Take care

Claire x