We made it!!!!
Hey, everyone, we have appeared to have slinked through into a new month of 2017, and have got past all the expectations of setting goals, resolutions and hitting that weight goal you set on the 1st January 😉 (if you have share you secret!)
End of January saw 2 things for me here at RAS Towers, firstly was my business anniversary, yay go me, and secondly, I revamped my packages. I had a lot of interest through December and January from clients that needed help with their E-Marketing. We all know how important it is, but do we all have that spare time?
What is E-Marketing?
We hear this term thrown around everywhere, you must be on the e-marketing wagon, blah blah, which in essence is true, but sometimes as much as we think we should be doing something we hear, we may not always know what it is and how important it is.
So, basically e-marketing, in a nutshell, is getting your name/business/brand out there, but using electronic ways to do it. Back before email, faxing and internet our marketing was done via paper versions of what we send out now, we all used to send out flyers, advertise in papers, shop windows etc, but now its done electronically, that’s the e part ;-), so now in 2017, e-marketing is your emails that you send out, your advertising on various social media platforms, your blog etc.
It is such a valuable part of your business, getting yourself out there and being seen regularly, we all know it, let’s face it, it’s been hammered into us since the day we started our businesses right! And I do stand by with the masses and agree, that it is a vital tool in your arsenal to grow the business.
But the issue most have is either the lack or knowledge or the lack of time, one or both of these things are enough to make you put that thought back on the back-burner right!
Well, this is where a Virtual Assistant (aka ME) comes in handy. See this is our job, we have the time to create these things for you, and where we have been doing things like this for many a year, we have the knowledge too, and we need to have the knowledge so we can offer our help to you.
Why is it important?
Being in contact regularly with your crowd is so important, you can convey your message to them in one fail swoop, send them out your latest offers, freebies, event details, you name it you can send it and stay in touch.
You become a person, not just a business, you are putting your personality out there to run alongside you and your knowledge of your business, we all get those random emails once or twice from people, and let’s face it, they are the emails that we normally just bin, but as soon as you start getting a regular email from someone, that has a great subject line, and it jam packed with great content that you want and need to know
So what’s the winning formula!
Consistency, followed by great useful content, and a mix of hints, tips, offers and a swig of personality, this is your formula, being you, sharing your knowledge with others, you need to look at the problems your crowd have and then sell them their solution that they are desperate to find. You will find over time your writing style will change and your content will become fuller as you get more confident, starting off is always hard and nerve wracking.
So having someone like me taking the stresses and burdens of creating this template that screams YOU, will help you a lot, all you will have to do is create the content.
Do you have a list that you have grown? do you want a list to send out to? how do you grow a list or even start? these are the questions I can help you with, I had sent out some ideas on my monthly newsletter, which you can sign up to HERE – but also over the next few weeks I will be talking about this on my Facebook page, come and say hi here
If this is something you really need help with then, please come and have a chat with me, I would love to help you.